Today, I’m a lead content designer at Scotiabank working on digital experiences that reach over 8 million users.

My work has led to a 7% reduction in fraud claims through contextual intercepts, increased referrals by 18% with a digital application for business clients, and makes 20% the bank’s digital revenue through international transfers.

Before Scotia, I spent over a decade in multiple industries building content design systems to codify standards for clarity, consistency, and usability and scale my impact across teams.

Things I’m known for:

• Influencing decisions among leadership with compelling stories
• Elevating design systems with content guidance, patterns, and templates
• Mentoring the next generation of content designers
• Curiosity, strong opinions (loosely held), and building alliances

Outside of work, you’ll find me drafting patterns in my sewing studio, hunting for vintage garments, or spoiling my corgi rotten.